Digital Marketing & Online Business

Online business operations and marketing, organic and paid search traffic strategies and alternative promotional hacks are all fascinating and rapidly changing. And these are increasingly essential to success for anyone seeking greater visibility for their product, business or organization.

The rise and fall of different platforms and digital channels, and the power and implications of internet access in emerging economies are also interesting mega-trends…

My introduction to the digital marketing and online business space began in the late 1990s so I have seen massive changes as the digital landscape continues to evolve. Content, branding and community building constitute my primary marketing experience on the corporate side.

The rise and fall of different platforms and digital channels, and the power and implications of internet access in emerging economies are also interesting mega-trends that are also critically important to digital marketers. I look forward to exploring and sharing my observations and field reports on these and related topics.

Below are some selected articles that touch on these topics. Enjoy!

Rise Ahead and Behind

Fuzzy Data, SEO Metrics and The Trouble With Tools

In most aspects of life we undertake important decisions with care, and we often must depend on others in the process. But when someone offers simple solutions to particularly difficult and complex problems we should be a bit skeptical. Hard problems are not easy to solve.

Destroy All Websites Header

Web History Through a Pinhole: About Destroy All Websites

Destroy All Web Sites! was a site providing commentary on and pointers to resources and emerging trends in technology. I authored and maintained this site from 1997 through 1999; it’s interesting to see which stories were transient and ultimately of little impact, and which were quite timeless and important.